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Malaysia’s favorite do-it-yourself store just opened the doors to the MR D.I.Y PLUS megastore at the MidValley Megamall, Kuala Lumpur.
This 30,000 sq ft, two stories tall rendition of the MR D.I.Y store is extra special because it houses all of MR D.I.Y’s “family” brands: MR DOLLAR, MR TOY and MR EXPRESS, all in one EXTRA-LARGE place!
The store showcases around 20,000 types of products from hardware, household and furnishing, electrical, stationery, and sports equipment products and other extra goodies like toys, car accessories, jewelry, cosmetics, food and beverage items, even health and personal care items.
And this was all made possible because YOU, MR D.I.Y’s loyal customers, asked for it!
Because smart and savvy consumers want great value and the convenience of a one-stop-shop, MR D.I.Y PLUS brought it all together in one space.
“We didn’t simply set out to build an extra-large store. MR D.I.Y. PLUS is a carefully curated space that brings together our wide range of everyday essentials in one convenient location,” said MR D.I.Y.’s Head of Marketing Alex Goh at the store’s grand opening yesterday (30 June).
He explained that this extra massive store concept was developed based on insight and customer feedback.
Our research shows that post-pandemic, customers want the assurance of low prices more than ever, but in fun, interesting and interactive ways. They want to be entertained! MR D.I.Y. PLUS promises customers that they can still continue to shop for their daily essentials at everyday low prices, but also be entertained, educated and inspired in the process.
MR D.I.Y.’s Head of Marketing Alex Goh.
And wouldn’t you know it, more than 200,000 people have already visited the store since it opened earlier this May.
The best prices guaranteed!
MR D.I.Y CEO Adrian Ong noted that the store always ensures they provide the best prices possible to customers.
By controlling every aspect within their operation they’re able to reduce expenditure and purchase products in bulk from producers easily.
Benefits we receive from producers, we share with our consumers by offering affordable prices.
MR D.I.Y CEO Adrian Ong.
The only extra-large store in Malaysia!
MR D.I.Y PLUS is the first of its kind out of MR. D.I.Y’s 950 nationwide outlets.
And for a limited time, customers who visit MR. D.I.Y. PLUS can experience the store’s unique “DIY experiential boxes” which represent MR D.I.Y. customers from all walks of life.
The DIY boxes include a working father, a housewife, a teenage girl, a sustainability lover, as well as a hardware & gardening enthusiast, making MR. D.I.Y. PLUS a store for everyone.
For more information on MR. D.I.Y. PLUS, visit MR D.I.Y.’s website, e-commerce platform, or head on over to their Facebook or Instagram.
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